Reasons for staying small

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    Reasons for Staying Small:

    • Personal Service
    • Owners preference
    • Flexibility and Efficiency
    • Lower Costs
    • Low Barriers to entry
    • Small firms can be monopolists
    • Easier to differentiate product & develop a USP
    • Flexibility in responding to customer needs
    • Customer service

    E – Commerce – allowed small firms to compete directly with larger firms

    • Online Shops
    • Social Media Consultants
    • Information and Advice sites
    • Tutoring, Training & Mentoring

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